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Abacus, an international technology, outsourcing, and consulting firm that drives digital transformation for businesses worldwide, proudly participated in GITEX Global 2024, one of the world’s largest and best-rated tech events. Over the course of five exhilarating days, industry leaders, innovators, and visionaries converged to revolutionize the future of technology, sparking groundbreaking innovations and transformative solutions. The theme of the event, "Global Collaboration to Forge a Future AI Economy," underscored the vital role of cooperative endeavors and alliances in sculpting the evolving landscape of artificial intelligence.
For its 44th edition, GITEX featured a week brimming with pioneering innovations from established tech giants and trailblazing startups, showcasing the latest advancements in key areas like AI, Cybersecurity, Mobility, Sustainable Tech, and more. With over 6,500 exhibitors, 1,800 startups, and 1,200 investors alongside governments from more than 180 countries, GITEX provided an unparalleled platform for networking and idea exchange. The agenda was packed with a combination of conferences, live-action workshops, business panels and more, cultivating an unprecedented atmosphere for growth and learning.
Abacus, recognized as a global leader in providing digital transformation solutions, leveraged the platform at GITEX to showcase its expertise in the fields of AI, cloud computing, cybersecurity and state-of-the-art enterprise solutions. The Abacus booth served as a pivotal point for enlightening discussions, further exemplified by the presence of key leadership from Abacus who provided invaluable insights on the current digital landscape. The Abacus team in attendance included Aly Kuly Khan, the Chief Executive of Global Markets, Faeza Asad Khan, the Chief Strategy Office, Naveed Hussain, Senior Executive Director, Mohammad Khalid Iqbal, Senior Executive Director, Maroof Muhammad Mahmud, Executive Director of Digital Transformation Services and Sikander Jamshed, Vice President.
As part of the event, Faeza Asad Khan was invited to participate in an exclusive panel discussion on the "Impact of Regulatory Challenges On Emerging Technologies" in today’s rapidly evolving digital landscape. The engaging panel discussion featured other experts in the field, guiding conversations on navigating the intricate landscape of regulatory challenges in the face of rapid technological evolution, ultimately aiming to promote innovation while safeguarding public interests.
Central to the theme of GITEX this year were conversations regarding AI, in particular regarding AI’s growing potential as a transformative tool that will continue to reshape industries and drive economic growth globally. Reflecting on this, Abacus showcased its advanced AI solutions, demonstrating for instance how Google’s Vertex AI is utilised for custom model creation and streamlined document processing with Document AI, as well as how customer service capabilities can be improved through Contact Center AI. These demonstrations underscored Abacus' commitment to digital transformation, showing how AI can automate workflows, extract insights, and foster a future that values human intuition alongside technology.
In short, GITEX 2024 served as a dynamic stage for digital transformation and networking, bringing together visionary leaders from all over the world and diving into cutting-edge technologies to cultivate an atmosphere that fosters rapid innovation and collaboration. The event served not only as a platform for showcasing innovations, but also as a forum for establishing meaningful connections that will pave the way for dynamic collaborations in the future. Abacus’ role at the event highlighted its commitment to leading digital transformation in the industry and reaffirmed its dedication to creating the future of business.
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